COMBLU
  • Services
  • Work
  • Resources
  • Blog
  • About
Select Page
BACK TO BASICS ON SOCIAL STRATEGY

BACK TO BASICS ON SOCIAL STRATEGY

by Cheryl Treleaven | Jan 14, 2020 | Content, Featured Community Building, Featured Thought Leadership, Trending Topics

Social strategy matters because it drives discoverability and engagement with your content across the buyer’s decision journey – from awareness through post-purchase loyalty. That strategy doesn’t exist in a vacuum. To have significant impact, it should be tightly...

The Origin of the Press Release…Who Knew?

by Pam Flores | Aug 7, 2018 | Featured Thought Leadership, Thought Leadership

Recently, during my daily morning monitoring, I stumbled across an article that spoke of The Origin of the Press Release. Thirty plus years into my career and after writing at least several thousand press releases, I had never thought about where they came from until...

Thought Leadership Content in the Financial Services Industry 2: What’s Trending?

by Pam Flores | Apr 17, 2018 | Featured Thought Leadership, Thought Leadership

A few years ago, I wrote a post on thought leadership in the highly commoditized commercial real estate (CRE) and financial services and how folks in the industry struggle with the same thing: how to build awareness and credibility for their expertise, and truly...

Recent Posts

  • Content strategy, thought leadership, and community engagement top B2B marketing agendas in 2023
  • 2022 Learnings: Key takeaways and essential tools for B2B marketers
  • How generational differences impact the B2B decision journey
  • ComBlu Perspectives: Personas
  • The C-Suite is changing the buyers’ journey
  • Facebook
  • Twitter

© 2021 ComBlu. All rights reserved. PRIVACY POLICY