How ComBlu helps clients solve complex business challenges

  • Bring a deep understanding of B2B audiences, from the end-user to the executive
  • Connect the customer journey and align sales and marketing efforts
  • Identify what’s already working and what’s not. Leverage strengths and
    close gaps/adjust where it makes sense.
  • Determine what topics most resonate with targets and how to best
    speak to those issues
  • Help adopt customer-centric principles and content best practices
  • Operationalize and scale programs despite silos
  • Analyze performance data and turn insights into action
  • Actualize content as a strategic business asset


Deliver Relevant,
High Quality Content

  • Buyer persona development
  • Buying center & journey mapping
  • Topic strategy & development
  • Sales enablement (ICP, ABM)
  • Content audits
  • Frameworks, operational support, road maps & editorial planning
  • M&A content and CX support


Strengthen Relationships
with Stakeholders

  • Storytelling and WOM
  • Advocate engagement
  • CX scoring
  • Social media strategy
  • Partner ecosystems


Build Reputation and
Influence Across all Channels

  • PR and earned media
  • Influencer marketing
  • Content partnerships
  • Topic modeling and editorial planning
  • Content development
  • Competitor scans & benchmarking
  • Messaging and brand refreshes