by Peter Duckler | May 24, 2011 | Community
It was oh-so-déjà-vu when I returned to the office after attending School of WOM. Just like my mother would do after a long day of classes, my boss asked me: What did you learn today? As if, magically, I had it all figured out. Did I dare quote author and futurist...
by Colleen Nolan | May 18, 2011 | Community
Is offline engagement dead? At last week’s School of WOM in Chicago, I approached one of the speakers after a session to thank him for an interesting presentation. When we shook hands, he said: “Thanks for the eye contact. For more than 40 minutes I only saw...
by Cheryl Treleaven | May 9, 2011 | Community
Lots of people attending SXSW this year were newbies, including me. I came because I was invited to moderate a panel about the growth and impact of social marketing budgets. (more on that in a later post) The speaker packet that came with the job signaled some...
by Cheryl Treleaven | Apr 27, 2011 | Community, Content
As Cheryl and Jenny mentioned, I had the chance to attend the Social Media and Community 2.0 conference this month. This was my fifth year attending the conference and my fourth year speaking. This year I was asked to be the conference chair. It was fantastically fun...
by Jennifer Voisard | Apr 19, 2011 | Community
Community 2.0: A Shared Experience with a Common Purpose. It’s all about the headline. Like my colleague Cheryl Treleaven reported last week, the ComBlu crew spent some quality time at Community 2.0. It was a small, intimate affair that spanned lots of...
by Cheryl Treleaven | Apr 13, 2011 | Community
I had heard good things about the Community 2.0 conference in prior years, so despite how crazy it was at the office, I decided to join a small ComBlu contingent and head out to Boston last week. It didn’t disappoint. Here are a few key takeaways from a Social Media...
