by Peter Duckler | Jul 10, 2012 | Content, Thought Leadership
Logging in. Linking In. Checking in. Pinning. Posting. For a social media marketer, it can be oh-so-exhausting. But, like a good social media doobie, you do it every day: Leverage your social media toolbox to bring to life compelling brand stories and...
by Peter Duckler | May 1, 2012 | Community, Content
It certainly was a wake-up call for me last month when Facebook announced that it was acquiring the photo-sharing app Instagram for $1 billion. The jaw-dropping payout was buzzed about everywhere and made me wonder: is there more to the app than a way to share...
by Peter Duckler | Mar 20, 2012 | Content
Upon reflection, perhaps I shouldn’t have second guessed the significance of our encyclopedic announcement revealing the end of the publication’s iconic print set and the company’s pursuit of all things digital. But I did. True, everyone involved was passionate...
by Peter Duckler | Jan 17, 2012 | Community
I’m one of those people who needs to have the latest and greatest right away. So, when Facebook introduced Timeline, its much-anticipated massive overhaul to user profiles (think curated digital scrapbook), I upgraded immediately. I didn’t bother reading what it was...
by Peter Duckler | Dec 27, 2011 | Community
Without fail, my New Year’s resolutions are always the same: get fit, quit smoking and get out of debt. But this year, I’ve added a new one to my list: stop oversharing. Let me explain. I’m addicted to checking in. I check in to my favorite Chicago haunts on...