by Jennifer Voisard | Jun 28, 2017 | Content
Given the shift towards consumerization and customer-centric marketing, the state of today’s digital experience is anything but consumer friendly. When I say “Digital,” I am referring to the customer touchpoints of web, apps, email, social, etc. The two areas which...
by Colleen Nolan | Mar 10, 2015 | Content
To say that mobile advertising’s growth is meteoric is to have what my brother calls a “keen grasp of the obvious.” U.S. users are now spending the majority of their time consuming digital media within mobile applications, according to comScore. Combined with mobile...
by Colleen Nolan | Jan 27, 2015 | Community
Twitter Cards enable you to attach rich photos, videos and media experience to Tweets. Creating them is as easy as adding a few lines of HTML to your webpage. Users who Tweet links to your content will have a “Card” added to the Tweet that’s visible to all of their...
by Colleen Nolan | Dec 1, 2014 | Community
If you are like me, you are waiting for someone you know to send you an Ello invitation. Why? Ello, for lack of a more eloquent description, is an ad-free Facebook. No ads at its launch – or ever. All of this is explained to current and potential users in the Ello...
by Colleen Nolan | Jan 7, 2014 | Content
Sometimes it seems that a solid video strategy is a little like Big Foot. People claim to have seen them, but the evidence can be hard to produce. Like tracks or tufts of fur, people have videos and video libraries, but these bits added together don’t equal a...
