by Brenda Todd | Sep 16, 2014 | Community
Within the past few weeks my colleagues Pam and Colleen started a ComBlu blog series that looks at the four primary areas of community vibrancy best practices: engagement, content experience, community management and gamification and how they measured up based on a...
by Brenda Todd | Aug 19, 2014 | Community
Online branded communities have become mainstream with companies of all kinds leveraging them to help support their overall business and growth objectives. The majority of branded communities are designed to serve at least one if not all three of purposes: to provide...
by Brenda Todd | Jun 16, 2014 | Community
After the longest winter ever, summer has finally arrived! Depending on the type of community you are managing, the summer months – and their natural distractions – could have a very real impact on your community engagement levels. Families go on vacation and people...
by Brenda Todd | Mar 11, 2014 | Content
According to MarketingProfs’ recent Influencer Marketing Status Report, nearly two-thirds (61%) of the marketers they surveyed noted that one of the biggest challenges of influencer marketing is identifying the relevant people who can truly help their brand or...
by Brenda Todd | Nov 6, 2013 | Community
In my last blog post, “Effective Community Managers – Do You Have What It Takes,” I talked about traits that help make a community manager successful. In this blog, I want to address the technology side of the equation. Community managers not only need a specialized...
