by Cheryl Treleaven | Nov 5, 2010 | Content
Lots of good stuff in our latest research report. Join me and colleague, Cheryl Treleaven, on Wednesday, November 10 at 1:00 p.m. CST for a one-hour, live webinar highlighting key findings, including: · Social engagement best practices and how brands use...
by Steve Hershberger | Oct 12, 2010 | Community
I have an acquaintance who is in a wheel chair. He was a former top ranked cyclist who had a severe accident that put him there. Recently I ran into him and asked how it was going. His response was interesting and stuck with me. Here is what he said: “By and large,...
by Cheryl Treleaven | Oct 7, 2010 | Content
We just completed analysis of the data from our second annual “State of Online Branded Communities” study. This year, ComBlu researchers scored 78 brands and joined 241 communities. We also “liked” hundreds of FB pages, followed brands on Twitter and...
by Cheryl Treleaven | Sep 20, 2010 | Community
My mom just turned 88 and is more tech-savvy than most of her contemporaries. She’s a whiz at on-line research and shopping, and has a slew on blogs she looks at regularly. (Don’t ask about her pass along tendencies; she forwards lots of chain emails!) She and...
by Steve Hershberger | Aug 30, 2010 | Content
If you had a great reputation as an expert in something, you probably worked hard to earn it. Doesn’t matter if its computers or cooking. What if that reputation didn’t matter? What if every place you went was like the first day of school? You had to start over to...