by Colleen Nolan | Mar 4, 2014 | Content
It sometimes seems that you can’t attend a meeting without someone making a joke about “feeding the content beast.” Lately, I have been thinking a lot about the need for the beast to have a quality and balanced diet. Early in the process, it seems that your content...
by Jennifer Voisard | Feb 5, 2014 | Community
Everyone is a buzz about digital story telling these days and its gain in popularity makes sense. Stories are the fabric of our history. They can be verbal, written, a song, a painting, a photograph, but more importantly they are the most relatable form of...
by Cheryl Treleaven | Jan 14, 2014 | Content
Content marketing, location base marketing, mobile, Big Data and analytics, cloud computing, community engagement, emerging CMO-CIO partnership—which topic will dominate the media buzz in 2014? Looking at the latest studies, reports and end-of-year predictions, many...
by Colleen Nolan | Jan 7, 2014 | Content
Sometimes it seems that a solid video strategy is a little like Big Foot. People claim to have seen them, but the evidence can be hard to produce. Like tracks or tufts of fur, people have videos and video libraries, but these bits added together don’t equal a...
by Cheryl Treleaven | Dec 9, 2013 | Content
The ComBlu contingent just got back from WOMMA’s annual confab, which I always find interesting and inspiring. To me one of the biggest values of attending conferences is gleaning little nuggets of wisdom from across varied presentations. Here are some of my...
