Lumenatti

Bright ideas, emerging thought and interesting concepts to spark conversation, drive strategy and stimulate new approaches.

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FOUR DIGITAL MARKETING STRATEGY TRENDS TO WATCH IN 2021

Businesses, partners and customers navigated through a lot of unchartered water in 2020. It was hard to sell because budgets were tight, and it was hard to buy because products and resources were not [...]

HR Tech Conference: 5 Trends to Watch

I’ve been attending this year’s HR Technology Conference. Coming off the heels of ComBlu’s new HR Tech Digital Customer Experience study, my hope was to glean additional insights into the state [...]

THE STATE OF DIGITAL CX REPORT: HR TECH

How are B2B software companies positioned to shift towards a digital-first customer experience (CX) in a post-COVID world? There are many dots to connect and levers yet to pull. The State of [...]

THE PENDULUM SWINGS BACK TO IT

2020 was already set to be a reckoning on corporate technology and a consolidation of digital transformation efforts. It was discovered that many ecosystems were not optimized or connected, often [...]

5 Resources to Help Guide Content Strategy in the New Normal

In a world grappling with a global pandemic, economic shutdown and social injustice, marketers are challenged more than ever to develop thoughtful approaches and meaningful communications that [...]

Juneteenth: Listen, Learn & Reflect

Tomorrow, Juneteenth commemorates the end of slavery in the United States and celebrates African American freedom and achievement. What better time to listen, learn and reflect on African-American [...]