Media Relations: The Pitch Package

ComBlu has recently been working on a number of thought leadership engagements for clients in a variety of industries, including financial services, healthcare, insurance and banking. This is right up my alley as the chief media relations person at ComBlu, and it has...

Do We Really Need Another Content Marketing Tool?

Does the marketing world really need another content marketing tool? This was a hotly debated issue at the recent Social Media Strategies Conference in Chicago. Pam Didner, formerly responsible for worldwide social media and content marketing at Intel, had a strong...

What’s The Real Value Of Community?

This post was originally written by Dennis Smith on his blog, thedennissmith.com.  Simply put; communities exists so that people can share unique experiences or to solve common problems. However in today’s social world there a lot of faster and more convenient ways of...