by Cheryl Treleaven | Apr 20, 2015 | Community, Content
Customer satisfaction, enhanced customer experience, customer relationship management – whatever name you give it, the concept has been the central focus of successful businesses for many years. An entire industry is dedicated to measuring, calibrating, communicating,...
by Cheryl Treleaven | Apr 13, 2015 | Content
Disruptive business models and the sharing economy have already changed how we buy, sell and pay for goods and services, travel across cities, plan and book vacations, and consume all forms of entertainment from listening to music, reading magazines and books,...
by Jennifer Voisard | Apr 8, 2015 | Community, Content
If you are in the process of reorganizing your marketing department or a specific function/division within it (e.g. Content or Digital) understand that there isn’t a one size fits all approach. But, an efficient and successful organization always boils down to...