engagement

Tag Archives for: engagement

Content is a Strategy

Content is a topic of growing interest to many organizations. ComBlu recently analyzed hundreds of conversations about content (many from the Top 42 Content Marketing Blogs compiled by Junta42 this [...]

 

Get With the Times

    My workday always started the same: a venti Starbucks with a side of the top dailies. I came into work at least two hours early to allow for time to devour all the news that’s fit [...]

 

Are You Relationship Material?

  With my 25th wedding anniversary rapidly approaching (yipes), my mind has naturally been on relationships. Thinking back to all the advice we got leading up to that summer day in 1986, it [...]

 

Does content value drive brand value?

For many of us, the line between online and off has disappeared.  Bandwidth is relatively cheap, public hotspots are almost ubiquitous and mobile technology and infrastructure is rapidly catching up [...]

 

Designing for Mobile Engagement

Mobile consumption is steadily on the rise and according to Quantcast it still only accounts for less than 5% of all global web consumption, with slightly less in the U.S. With that being said, [...]

 

My personal SXSW glossary

SXSW is an alternate universe with a unique culture. The native SXSW language is dude-speak. For example, right now I’m sitting in the lobby of the Hyatt, and a crew is taping an “unboxing” [...]

 

SXSW Interactive Highlights – March 12th

Being a newbie to SXSW I wasn’t exactly sure what to expect. Don’t get me wrong, I was fully prepared for all of the crazy parties, hoards of people and all of the weirdness that Austin has to [...]

 

Heading to Social Central!

Austin is the “Silicon Valley” of social media. It is a hub of thought leadership, venture capital and resources for the burgeoning social marketing industry. It’s not surprising then that the [...]

 

A community for everyone is really a community for no one

I have an acquaintance who is in a wheel chair.  He was a former top ranked cyclist who had a severe accident that put him there.  Recently I ran into him and asked how it was going. His response [...]

 

A fine lad, indeed

  My mom just turned 88 and is more tech-savvy than most of her contemporaries. She’s a whiz at on-line research and shopping, and has a slew on blogs she looks at regularly. (Don’t ask [...]