by Cheryl Treleaven | Sep 9, 2014 | Content, Thought Leadership
Who doesn’t love a good story? I’m always in awe of that special breed that can draw you in and keep your attention to the very end. So no big surprise that the morning keynote kicking off Content Marketing World catching my eye was “Inspired Content: How Brilliant...
by Pam Flores | Jul 29, 2014 | Thought Leadership
At ComBlu, we believe engagement lies at the nexus of conversation, content and community. Our new website reflects that point of view. The core of the new website focuses on our key areas of expertise: Content strategy: Developing and operationalizing...
by Jennifer Voisard | Jun 11, 2014 | Thought Leadership
I recently attended a webinar facilitated by Social Media Today that discussed the changing dynamics of IT and Marketing. Gartner has been projecting that the CMO will spend more on technology than the CIO in the next few years. Why? According to the experts, the...
by Cheryl Treleaven | May 28, 2014 | Thought Leadership
Customer service departments have long played an integral role in the delivery of quality customer experience for brands, service providers and B2B organizations. Traditionally, they provide an important one-to-one communication channel to troubleshoot problems,...
by Cheryl Treleaven | May 6, 2014 | Thought Leadership
High expectations are the hallmark of Millennials. As our ‘next gen’ workforce and leaders, these 18-34 year olds are top of mind for most organizations. While home and office give some of us real-world perspective on what this generation values, recent reports from...
by Pam Flores | Apr 8, 2014 | Thought Leadership
Recently, we were asked by a long-term client to help them reposition their brand in the marketplace. 2014 is a milestone year for the firm as they introduce significant process innovations that will help redefine the way they—and the industry—do business. Leveraging...