by Peter Duckler | Apr 2, 2013 | Community
Remember the Heinz Ketchup commercial with Carly Simon touting the virtues of anticipation along with images of ketchup with the taste that’s worth the wait? I’m reminded of that right now as I wait in a virtual line for the ultimate ioS app that promises to...
by Brian Costea | Mar 26, 2013 | Community
Social media has become a giant tool for brands to broaden their reach and generate sales. Given the amount of time customers spend on social networking sites, it’s table stakes for any company (large or small) to get serious about investing in social media marketing....
by Steve Hershberger | Mar 6, 2013 | Community
When watching from the couch, TV looks, well…easy. I have come to learn that hosting a web-based interview-format show is anything but easy. There is a lot that goes into doing it well. While I doubt that I will ever get called up the the majors and host a network...
by Pam Flores | Feb 27, 2013 | Community
While attending WOMMfest in Chicago last week, I had the opportunity to sit in on Hugh MacLeod’s session on Social Objects. Hugh is a really interesting guy and compelling speaker. He is a cartoonist (who wouldn’t love to have that claim to fame?) and has been the...
by Jennifer Voisard | Dec 31, 2012 | Community, Content, Thought Leadership
On behalf of my fellow Lumenatti bloggers I would like to say thank you for reading our thoughts and musings on all things social. Looking back, we had a lot to say over the last twelve months! 2012 was the year of content, brand advocates, community,...
by Pam Flores | Nov 30, 2012 | Community
Earlier this month, all of us at ComBlu were all buzzing with excitement as we released our annual research report on the State of Online Branded Communities. Currently in the fourth year, ComBlu’s annual study offers a view of how some of the biggest and most...
