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Author Archive for:Colleen Nolan

It’s Mobilization Time

To say that mobile advertising’s growth is meteoric is to have what my brother calls a “keen grasp of the obvious.” U.S. users are now spending the majority of their time consuming digital [...]

 

Twitter Cards

Twitter Cards enable you to attach rich photos, videos and media experience to Tweets. Creating them is as easy as adding a few lines of HTML to your webpage. Users who Tweet links to your content [...]

 

Ello: Social Networking Without Ads

If you are like me, you are waiting for someone you know to send you an Ello invitation. Why? Ello, for lack of a more eloquent description, is an ad-free Facebook. No ads at its launch – or ever. [...]

 

Elements of Association Content Strategy

Content, content everywhere but not a strategy in sight! OK, maybe content would not have made it into the final draft of The Rime of the Ancient Mariner, but the sentiment is true.  Associations [...]

 

Content Delivers Value to Associations

Earlier this week I announced that ComBlu had published a new eBook: Taming the Content Vortex.  The eBook was developed to help associations overcome some of the barriers to adopting a content [...]

 

Content Strategy is Vital to Associations

Association managers have a pretty tough job. Not only do they have to run a business, but they are also running a membership organization. Sometimes the different sides of the association have [...]

 

Taming the Content Vortex

Anyone who works with content will instantly get the title of this blog. Managing an organization’s content can make you feel like you are standing in the midst of a vortex: a swirl of demands, [...]

 

Community Content: Primed for Improvement

As you may have read last week in my colleague Brenda Todd’s post: Community Vibrancy – What Does it Take?, our team has been spending a lot of time studying communities – again! Our research [...]

 

The “Liquid Self” in Social Media

Without question, Facebook helped to define the notion of personal and even brand online identity.  From a personal perspective, your collection of photos, your comments and your profile present an [...]

 

Topography of Twitter Networks

Understanding how to leverage Twitter for your brand or organization is a challenge. With over 250 million active users Twitter can feel like a giant social universe that is hard to navigate. In [...]