by Brendan Jackson | Jan 22, 2014 | Content
With 2014 being the year of “big data,” hopefully 2015 will be the year where we start using that data as part of our decision making process when creating and executing plans to connect with our targets online. Whether it’s through display advertising, paid search,...
by Cheryl Treleaven | Jan 14, 2014 | Content
Content marketing, location base marketing, mobile, Big Data and analytics, cloud computing, community engagement, emerging CMO-CIO partnership—which topic will dominate the media buzz in 2014? Looking at the latest studies, reports and end-of-year predictions, many...
by Colleen Nolan | Jan 7, 2014 | Content
Sometimes it seems that a solid video strategy is a little like Big Foot. People claim to have seen them, but the evidence can be hard to produce. Like tracks or tufts of fur, people have videos and video libraries, but these bits added together don’t equal a...
