Archive

Monthly Archive for: " June , 2013"

Lord Stanley Goes Social

As Chicago celebrates its Blackhawks bringing home the Stanley Cup, it’s hard to think about much else today. Or, for the past few weeks, as it happens. Since the series with the Boston Bruins [...]

 

Profanity and Disruptive Content

  Recently, I attended a content marketing conference with a colleague and was surprised when the opening keynote speaker used the “f-word” in her presentation. I was even more surprised [...]

 

The continued-but narrowing-Digital Divide

In a recent Marketing Profs post, some interesting information came to light. Namely, how important content is to the purchase process. This shouldn’t be a surprise to anyone, but instead of [...]