by Pam Flores | Dec 17, 2013 | Community
Earlier this month, ComBlu relocated its offices within the John Hancock Building in Chicago. It wasn’t terribly traumatic, as we simply moved to a smaller space on the same floor. While my colleagues who led the charge may have a different opinion on the trauma...
by Cheryl Treleaven | Dec 9, 2013 | Content
The ComBlu contingent just got back from WOMMA’s annual confab, which I always find interesting and inspiring. To me one of the biggest values of attending conferences is gleaning little nuggets of wisdom from across varied presentations. Here are some of my...
by Cheryl Treleaven | Dec 3, 2013 | Community
Lately, I have been having a lot of conversations with people about “community”. Like many words or concepts in today’s social marketing environment, community means different things to different people and organizations. I discovered this when I was having detailed...
by Cheryl Treleaven | Nov 22, 2013 | Content
Just back from the WOMMA Summit in Music City – and I have to admit, I’m in the midst of post-conference sensory overload. But while I’m ‘processing’ my Nashville experience, I thought I’d share a few quick sound bites that capture the spirit of the conference....
by Brendan Jackson | Nov 18, 2013 | Content
As more and more brands come to the see the importance of a Content Marketing Strategy, and put money and resources into developing that strategy, the question becomes “Now what?” The development of a Content Strategy is not something you do overnight, and...
