by Steve Hershberger | Jan 31, 2012 | Community
Recently I co-wrote a chapter in WOMMA’s upcoming book on measuring word of mouth and social media. In the process of writing this, it became obvious to both me, as well as, the book’s editors that there was no clear definition for what social engagement is. This was...
by Peter Duckler | Jan 17, 2012 | Community
I’m one of those people who needs to have the latest and greatest right away. So, when Facebook introduced Timeline, its much-anticipated massive overhaul to user profiles (think curated digital scrapbook), I upgraded immediately. I didn’t bother reading what it was...
by Cheryl Treleaven | Jan 9, 2012 | Community
When people ask about my holidays, I tell few people the truth. If they know me well, then they followed my time between Thanksgiving and the New Year on Facebook or through good old fashioned face-to-face communication and email. It all started the day after...